SDG Initiatives
The DeNA Group mission is “We delight people beyond their wildest dreams.” We value the meaning and value of the lives of individuals. By providing a new delight that shines a spotlight on these individuals, we aim to contribute to the
formation of a more vibrant 21st century society that embraces diversity and complexity. Our businesses started with e-commerce, and then expanded into community operations, games, and live streaming, and now we engage in a broad range of areas, not just
internet services but also in the sports, automotive, and healthcare & medical domains. Now, in addition to these domains, we are leveraging internet & AI technology to entertain and to serve through our businesses.
The Board of Directors endeavors to contribute to the achievement of the SDGs, in dialogue and collaboration with our customers, partners, employees, shareholders, the local community, and other stakeholders.
DeNA Group Initiatives to Achieve the SDGs
*This list includes example initiatives and is not comprehensive.
- Kawasaki! Arena City Project launched
- SDGs project “&ONE” aiming to make Kawasaki a happy community to live in
- Promotion of free transit in Ishigaki City through car use for residents via Anyca
- Trial deployment of used EVs as local municipality vehicles to achieve environmental initiatives and urban disaster preparedness based on the spread of EVs
- Disaster initiatives
- Start of construction on City of Yokohama old city hall redevelopment project
- Concluded partnership agreement on sustainable machizukuri for the realization of the SDGs Future City Yokohama
- Kawasaki Brave Thunders concluded agreement with Kawasaki City to promote the sustainable development goals (SDGs)
- Five private companies and the Shibuya Education Committee concluded agreement related to programming education business
- The Yokohama DeNA BayStars concluded a basic partnership agreement with Yokosuka City and Keikyu Corporation