Social Contribution Through Services
Increasing the Access to Quality Care and Wellbeing for All
Allm, a DeNA Group company, provides Join, a communication app for medical professionals. Join is the first app approved for use under insurance in Japan, and is now being provided in 32 countries cumulatively. Through the combination of mobile
and cloud technology, communication is conducted in a secure environment, making it possible for personnel to share medical images, biometric information monitors and real-time footage from the operating room, among other information. This
enables Join to contribute to rapid diagnosis and treatment in acute medicine situations, helping to save lives.
In addition to Join, Allm provides JoinTriage, a triage app for EMS providers. This app provides reference information to paramedics quickly and accurately for triage related to stroke and cardiac disease, and suggests the optimal medical
institution for transport. Approximately 35,000 paramedics use the app, centered on the US East Coast.
Allm also provides MySOS, a support app for health and medical treatment lifestyle, where health and medical information can be
recorded for yourself and your family members. It can also be used to digitally connect a region’s residents with medical practitioners and government agencies to provide medical care and government services in regional medical care and during
natural disasters.
By combining medicine with digital transformation and through the power of ICT Allm aims to help to eliminate disparities and inefficiencies in healthcare, while increasing the access to quality care and wellbeing for all.
From “Sick Care” to “Healthcare” and Lengthening Healthy Lifespans
The mission of the DeNA Healthcare Business is “Making the shift from ‘sick care’ to ‘healthcare’ and lengthening healthy lifespans,” and this business aims to lead customers to health through our services and to create evidence and give back
to society for the public good.
Japan is facing a demographic shift, and rising medical costs is one social issue Japan now faces. It is important to address illness in earlier stages before they become more severe by encouraging healthy behavior and providing an
effective health business. DeNA leverages our core competencies in technology service operations built up over many years to leverage data and provide services that contribute to health while also enabling people to have fun.
Encouraging Behavior Change and Better Health through kencom Initiatives
DeSC Healthcare provides kencom, a health entertainment app that supports the promotion of personal health on the theme of enabling better health while also having fun. By combining the engagement science and gamification knowhow that the DeNA Group has cultivated in the game and sports businesses, the app aims to be fun to use regardless of your level of health awareness.
With kencom, users can view the results of health checkups and receive health information such as articles and exercise recommendations based on the results. In addition, the app offers various ways to encourage healthy habits, such as points that can be accumulated just by using the app, a function that allows users to try health activities while raising pet characters.
In the spring and fall of every year kencom holds a walking event called “Minna de Arukatsu” where users compete in the number of steps taken. The number of participants grows every year, with approximately 270,000 people participating in the spring of 2024.
To date, the app has been provided to approximately 121 health insurance societies and local municipalities (totaling approximately 6.1 million users), and the app's usage continuation rate (users who open the app at least once a month) has remained at over 60%. In addition, 37% of those who have used the app for one month after registration say that their awareness of exercise has improved and their habits have improved, while 29% say their awareness of food has improved.
Leveraging Health Big Data to Achieve Health & Medical Sustainability
DATA HORIZON CO., LTD. and DeSC Healthcare, Inc. are engaging in the health big data business to contribute to maintaining & enhancing the quality of medicine through activities for public good and aiming to secure the primary balance for
medical costs.*
Over the past 20 years, DATA HORIZON has developed and patented an insurance claim data analysis technology that utilizes the medical information such as medical act and drug information included in the claims for health care businesses.
DATA HORIZON also began building a medical information database in 1996, which is indispensable for claim analysis, and they have a dictionary database for injury, disease, and treatment as well as a check database for injury, disease, and
treatment.
Using these technologies, DATA HORIZON provides services supporting health care businesses for over 600 local municipalities, including a data health related service, generic drug notification service, polypharmacy response
support service, and diabetic nephropathy critical illness prevention service, to contribute to lengthening healthy lifespans and securing the medical cost primary balance.
For example, in the case of Kure City, which supported a project
to prevent severe diabetic nephropathy, the number of dialysis patients began to decline.
*Securing the primary balance for medical costs means having the growth of national healthcare expenditure and economic growth rate in balance, and
having health insurance and social security in a sustainable state.
Delightful CirCle Concept: Creating Mechanisms Encouraging Everyone to Come Together to Serve the Community
In the smart city area, we are promoting the "Delightful City" concept with the mission of creating a new urban space that will continue to develop sustainably and improve people's quality of life by providing more convenient daily lives and
exciting extraordinary experiences, centering on sports.
We believe that in future machizukuri, it is important not only to create prosperity, but also to consider issues such as energy consumption and waste
disposal that occur behind the scenes of prosperity. Many of these social issues have causes that are intertwined, and any one company or one individual will not be able to solve them alone.
DeNA aims to change this, and by having many
individuals and groups take on appropriate roles we aim to foster a much larger movement. This is the thought behind the Delightful CirCle Concept, where we aim to create mechanisms encouraging everyone to come together to serve the community.
Through Delightful CirCle we aim to develop actions that are easy for many people and companies to take to address SDGs issues, create mechanisms to make the results of those efforts quantifiably visible, and create mechanisms to ensure these
initiatives continue. We have begun exploring services and products that combine these three approaches.
We aim to have this initiative bring vibrancy, and by providing Delightful CirCle services and products that leverage entertainment and technology we will create a new normal for serving the community and solving social issues, and foster a
society where anyone, anytime, can easily and enjoyably participate in activities to create the future of the community.
Charity Auctions Held on Mobaoku
Mobaoku holds a variety of charity auctions using its auction functionality. We provide support for the operation of auctions by sports teams and athletes for charity, support for Parkinson's disease patients and Noto Peninsula earthquake recovery efforts by well-known overseas artists, and other charity auctions for various purposes in conjunction with various art and culture initiatives. Mobaoku will continue to provide support through similar charity auctions going forward.
Website for Mobaoku Charity Auctions