CEO Message
Defining Our Materiality & Taking on Challenges to Produce New Delight
In July 2024 we defined the materiality for the DeNA Group to clearly identify our focus sustainability issues. We have worked on social issues for many years, and to enable us to pursue what is necessary for DeNA’s sustained growth going forward we defined nine material issues from the three perspectives of business activities, corporate capital, and corporate infrastructure.
One of our material issues: “Taking on continual challenges to create new businesses,” is exactly in line with the entrepreneurial spirit that DeNA has fostered by continuing to take on challenges to produce new businesses that produce delight and joy. At DeNA, every day we take on challenges. Taking on challenges is DeNA’s everyday, and how DeNA as a company shows its value. We are not satisfied with our current business areas. We doubt the world’s common sense, and we actively choose the path that we believe is right. Continuing to take on the challenge of creating new business areas is fundamental to DeNA. When taking on challenges, inevitably sometimes it will end in failure. But that does not mean you stop trying. If we were to stop taking on challenges due to a fear of failure, then the key axis that DeNA has built up over a quarter century will be lost, and we will simply have the stagnation and decline of our existing businesses. That is what I fear the most, and it would mean the decline and defeat of DeNA itself in the mid to long term.
Another material issue for us to continue to take on challenges as we see fit is “Providing opportunities and challenges to leverage diversity.” DeNA must be a company that welcomes and celebrates boldly taking on the challenge of creating a new business. I believe that the people and organizations that take on the bold challenge of entrepreneurship must be encapsulated into the vessel that is DeNA, and we must establish a value creation model with sustained growth.
We must manage failure as needed, incubate people and organizations that value always taking on challenges, and also be a company that achieves continuous growth that is valued by the market. That will show how we are a 21st century company that is truly sustainable and resilient.
We will use the DeNA approach, cultivated in the entertainment business, masterfully leveraging new technologies such as AI, and engage in a variety of areas, including our existing business areas. In so doing, we will deliver Delight beyond imagination to the world. We hope you’ll keep an eye on our achievements.
President & CEO
Shingo Okamura